Fitting Big-Picture UX into Agile Development by Smashing Magazine “Why bother adding a design owner? In mature organizations with multiple product offerings that share a unified visual, interactive or brand language, design owner may be responsible for consistency issues that etend beyond a given project. Design decisions and product decisions might be at odds, and making transparent the process of these two constituents discussing and exposing the acceptability of solutions is key to the transparency of the design sprint.” “design prioritization is a different beast than product prioritization.” “The goal of each [design] spike is not to produce potentially releasable code, but rather to provide actionable design decisions in the form of wireframes, mockups, prototypes or research.” “The development team still functions as an autonomous decision-making unit. They simply now have the benefit of a holistically designed foundation on which to build.”
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Fitting Big-Picture UX into Agile Development by Smashing Magazine

“Why bother adding a design owner? In mature organizations with multiple product offerings that share a unified visual, interactive or brand language, design owner may be responsible for consistency issues that etend beyond a given project. Design decisions and product decisions might be at odds, and making transparent the process of these two constituents discussing and exposing the acceptability of solutions is key to the transparency of the design sprint.”

“design prioritization is a different beast than product prioritization.”

“The goal of each [design] spike is not to produce potentially releasable code, but rather to provide actionable design decisions in the form of wireframes, mockups, prototypes or research.”

“The development team still functions as an autonomous decision-making unit. They simply now have the benefit of a holistically designed foundation on which to build.”

Source: uxdesign.smashingmagazine.com