Marketing, branding and communication cannot be owned by one department in the business. It needs to be the mindset of the entire corporation.
It was really refreshing to listen to someone who is just as (if not more) analytical about her surroundings before attempting to solve for something. But more importantly, watching her get so excited about what she feels might be something so minuscule to others but so amazing to her, makes me feel more at ease about having similar reactions to things in my own life. It boosts my courage level to go ahead and do those things I can’t even admit to myself that I want to do, because if the interest and passion and excitement is there and it matters to me, I will surely enjoy it and be proud of the outcome.